3 SITES FOR 2012 The music industry has had a desperate flavor to it these past few years. We have been continuously told that there is a pending transition, and that the future of music consumption is just around the corner. There has been ceaseless speculation that a new model is what’s needed, and it is only a matter of time before a huge innovation comes along which restructures the way we consume our music.
With everyone vying for a piece of the future, maybe we have blindly put our faith in a new outside source creating this elusive Holy Grail. Ever since Myspace revolutionized the way bands connected with their fans, artists have been hoping that the excitement of discovering music in a new way will repeat itself, and by signing up for every given opportunity, they will be on the cusp of that breaking wave.
Hot on the agenda for 2012 will be how Spotify performs and is utilized by artists, both established and fledgling. However, the most important sites are likely to be the ones that have already built a strong and dedicated user base. Before we whole-heartedly embrace the new fangled, all-shining, latest taste sensation, it may be time to look at the tools that are already right under our noses. Continue reading here.
