steal: to take the property of another as a habitual practice
scene: the background for a dramatic performance
"The caterpillars of the public relations world are focused on the tactical work of their craft. Minus the glamour of reality television, they are drafting by-lined articles for company CEOs, researching and writing case studies, and coming up with novel ways for their clients to be woven into the national media discourse. My fellow PR caterpillars are orchestrating events for clients and toiling away ensuring that media are in attendance and that every detail of an event is effectively managed and produced. They are crafting social media content for their client’s Facebook, Twitter and blog accounts."